As a veteran of the agency world for more than ten years, I’ve focused on development and innovation. I’ve worked with every variation of ad, from the simplest animated GIF, to complex Flash takeovers, to the current evolution of HTML5 ads.
The heyday of Flash was a golden period of amazing animations, video, and the introduction of synchronized ad units. With the advent of mobile, it became obvious to me that HTML5 would become the new standard and that these units needed to be capable of the same ease of development as well as the same level of quality seen in their predecessors.
Continue reading “My Journey to Flexitive – Innovating Design Production Within a Marketing Agency”